Privacy policy
Privacy Policy
We collect only what we need to process your order and improve your experience. We do not sell your personal data to third parties.
Who We Are
SÉRÈNE Suisse Cosmetics Trading LLC ("SÉRÈNE," "we," "our," or "us") operates the website at serenesuisse.com. This policy explains how we collect, use, and protect your personal information when you visit our store or make a purchase.
Information We Collect
When you place an order
- Name, email address, billing and shipping address
- Payment information (processed securely by Shopify Payments — we never store card details)
- Phone number (if provided)
- Order history and transaction data
When you browse
- IP address, browser type, device identifiers
- Pages visited, time spent, referring URLs
- Cookies and tracking pixels (see Cookie section below)
When you contact us
- Name, email, and the content of your message
- WhatsApp messages sent to our support number
How We Use Your Information
- Process and fulfil your orders
- Send order confirmations, shipping updates, and tracking information
- Respond to customer support inquiries
- Improve our products, website, and marketing
- Comply with legal obligations
- Send marketing emails (only if you have opted in — you can unsubscribe at any time)
Sharing Your Information
We share your data only with trusted service providers necessary to operate our business:
- Shopify — our e-commerce platform and payment processor
- Shipping carriers — to deliver your order (name, address, phone)
- Meta (Facebook & Instagram) — advertising and analytics (via pixel)
- Email marketing providers — to send order and marketing communications
We do not sell, rent, or trade your personal information to any third party for their own marketing purposes.
Cookies
We use cookies and similar tracking technologies to operate the site, remember your cart, and measure advertising performance. You can manage cookie preferences through your browser settings. Disabling cookies may affect site functionality.
We use the Meta Pixel to measure the effectiveness of our advertising and to serve relevant ads on Facebook and Instagram. You can opt out of personalised advertising through your Meta account settings or at youronlinechoices.com.
Data Retention
We retain your personal data for as long as necessary to fulfil the purposes described in this policy, including legal and accounting requirements — typically 7 years for financial records. You may request deletion of your data at any time (subject to our legal obligations).
Your Rights
Depending on your location, you may have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data ("right to be forgotten")
- Object to or restrict processing of your data
- Data portability
- Withdraw consent for marketing at any time
To exercise any of these rights, contact us at Support@serenesuisse.com.
Security
All data is transmitted via SSL encryption. Payment processing is handled entirely by Shopify Payments, which is PCI-DSS Level 1 compliant. We do not store credit card numbers on our systems.
Changes to This Policy
We may update this privacy policy periodically. Changes will be posted on this page with the updated date. Continued use of the site after changes constitutes acceptance of the updated policy.